Digital Marketing Manager

ELOR HOLDİNG A.Ş.

Celebrating its 70th anniversary year, Elor Holding today operates in a diverse range of sectors with 13 companies, 2 factories and facilities. Elor Holding serves as a significant contributor to the Turkish economy with 700 employees and boasts a strong corporate identity based on its many years of business success. Elor Holding has the largest investment in the industrial sector, as well as interests in tourism, technology, agriculture, marble, real estate and mining. 

We represent, one of Turkey’s leading business conglomerates, which ,Beybi an enterprise established in 1949 to production of gloves, formed the foundation of It. We aims to respond to the needs on a daily basis with up-to-date technology, quality and service, and invests in human capital, customer relations and corporate solutions with continuous change and development principles. 

 Today we are looking for a Digital Marketing Manager to build and execute the digital marketing Strategies and plans for the holding companies. A great Digital Marketing Manager at Elor Holding will do the following:  

Responsibilities: 

• Developing the marketing, annual strategy for the Holding companies, in line with the companies objectives, by identifying the most suitable channels and methods of communications for the entire marketing funnel 
• Generate inbound Marketing Qualified Leads 
• Driving investment strategies and budget commitments behind brand strategies by country to ensure maximization of ROI 
• Support account-based marketing efforts to accelerate sales pipeline and foster customer renewals 
• Own campaign creation tactics - targeting, channels, conversions, optimization, measurement 
• Build & execute entire digital marketing plan - Social media advertising strategy, SEO, etc 
• Devise data-driven strategies to form and execute scalable online lead generation and engagement programs 
• Generate monthly website traffic, conversion reports and leverage online reporting tools
• Manage SEO and website engagement to drive lead conversions
• Working in cooperation with communication agencies and other partners for marketing purposes 
• Analyzing market & consumer insights and trends, and developing business opportunities for the companies 
• Day-to-day ownership of the holding companies websites and social media   

Requirements: 

• 5+ years digital marketing experience, preferably in a B2B organization 
• Experience in inbound marketing automation 
• SEO and SEM experiences required 
• Lead funnel analysis, optimization experience required 
• Experience with Google Ads and Analytics required preferred to have experience with LinkedIn Ads 
• Must understand current online marketing concepts, strategies and best practices. 
• Must possess excellent project management and planning skills. 
• Must have a competitive drive, desire to learn and self motivation. 
• You write and speak clearly, briefly, effectively, and professionally. 
• Fluent Turkish and English, Arabic or any other language is a plus  

All interview processes will be in English Language.