Nasıl hesaplanır?
Bu iş sana uygun olmayabilir

Seçili özgeçmişindeki bilgilerle bu ilanın kriterlerleri sadece %30 uyumlu.

Uygunluğunu nasıl hesapladık?
Son iş deneyimin, geçmiş deneyimlerin ve toplam deneyimin uygunluk puanını etkileyen kriterler arasındadır.
Bu iş sana uygun olmayabilir

Seçili özgeçmişindeki bilgilerle bu ilanın kriterlerleri sadece %30 uyumlu.

Uygunluğunu nasıl hesapladık?
Mesleki Yeterlilikler
Şirketlerin ilanda belirlediği kriterlerle özgeçmişindeki bilgilerin ne kadar uyumlu olduğu içerik karşılaştırılmasıyla bulunur.
Bu iş sana uygun olmayabilir

Seçili özgeçmişindeki bilgilerle bu ilanın kriterlerleri sadece %30 uyumlu.

Uygunluğunu nasıl hesapladık?
Diğer Bilgiler

GENEL NİTELİKLER VE İŞ TANIMI

British American Tobacco is looking for a CRM Executive to join our Marketing team  from Istanbul, Turkey!

 

Main responsibilities:

  •  Support the implementation and updates of the CRM platform structure and architecture ensuring it works seamlessly across the organization and captures all required information at key points in the customer life cycle
  •  Develop, deliver and continually enhance data-driven multi-channel marketing campaigns including managing them through the campaign, development and execution process (setup the consumer journeys, E-mail / SMS sending, reporting, dashboards, overview of the creative materials delivery from agency)
  • Create audience segmentation logic using a variety of data sources and elements to create and deliverpersonalised messages and landing pages to campaign audiences
  • Ensure the Marketing Automation system is leveraged fully and accurately to meet business needs
  • Build communication flow to ensure optimal timing and frequency of messaging
  • Track automated data integrations to ensure that data in the Marketing Automation system accurately reflects contacts’ status and preferences and includes all information needed to support communication segmentation strategies. Also ensure that data updates sent from the Marketing Automation system to the data sources are accurate and useful
  • Recommend Marketing Automation opportunities that will improve customer acquisition or retention efforts
  • Conduct A/B testing to identify high performance campaigns and incorporatelearnings into feature campaigns
  • Optimize campaigns with budget and maximize conversion rate
  • Accurate reporting and status updates as to support key decision within the coordinated campaigns
  • Evaluate executed activities and provide recommendations and solutions to enhance effectiveness of future campaigns
  • Create and update reports and BI insights to meet the needs of both users and management
  • Test new developments/processes
  • Utilize market information and best practices to maximize campaign effectiveness

 

Main qualifications:

  • Business acumen - understanding of market dynamics
  • Salesforce previous knowledge is mandatory
  • Advanced analytical capabilities utilising consumer/customer data
  • Ability to manage multiple activities and work independently
  • Problem solving of daily operational activities
  • Proven track record of on time in full delivery
  • Networking skills and relationship building skills
  • Excellent written and oral communication and presentation skills
  • Willingness to learn & pro-activity & resilience
  • Fluency in English (written and spoken)
  • High level MS Office skills (Word, Excel, PP etc.)

Aday Kriterleri

Pozisyon Bilgileri

Firma Sektörü:

Hızlı Tüketim Malları

Çalışma Şekli:

Haftaiçi 09.00 - 17.00

Sosyal / Yan Haklar:

Araba
Özel Sağlık Sigortası
Servis
Yemek Kartı (Setcard, Ticket, Multinet, Sodexo vb.)
Prim
Yemekhane
Hayat Sigortası

Çalışan Sayısı:

5000-5999