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Senior Specialist - Digital Marketing

Arçelik A.Ş.

İstanbul(Avr.)(Sütlüce)

İş Yerinde

İş Yerinde

Job Type

Full-Time

Position Level

Specialist

Department

Marketing

Marketing

Redirection Count

93 redirection

Job Type

Full-Time

Position Level

Specialist

Redirection Count

93 redirection

Department

Marketing

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QUALIFICATIONS AND JOB DESCRIPTION

  • Minimum 6 years of experience in social media marketing, preferably within the consumer product or e-commerce space.
  • Ability to develop, present, and execute performance marketing strategies.
  • Hands-on experience in Google Analytics, Google Tag Manager, and/or other tracking software.
  • Google AdWords and Analytics certifications are big plus.
  • Hands-on experience on marketing automation concepts (tools, scripts, APIs, dynamic/triggered campaigns).
  • Experience with affiliate marketing, remarketing/retargeting campaigns, and display advertising.
  • Having programmatic advertising experience.
  • Well-versed in experimenting with content and strategy to optimize for important metrics.
  • Understanding of the digital landscape, and a proven interest in staying on top of developments in social platforms and applications.
  • Creative thinker with a passion for developing and delivering big ideas.
  • Strong understanding of analytics, with the ability to generate and present reports.
  • Excellent verbal and written skills in English.
  • Thinking broadly about business.
  • Understanding needs of the market & customer.
  • Having desire to do outstanding jobs.
  • Recognizing and understanding emotions of other people.
  • Listening different perspectives and showing flexibility.
  • Building collaboration.
  • Clear in communicating thoughts and ideas.

Position is located in Sütlüce.

 Arçelik

An Equal Opportunity Employer

 


Arçelik is looking for Senior Specialist - Digital Marketing who will work for Global Brand & Marketing Communication Directorate
  • Creating & optimizing campaign strategies and creatives across the digital landscape Facebook AdWords (Search, Display), Youtube, Google.
  • Performing A/B testing & ROI optimization.
  • Working closely with the brand teams and also with the digital specialist across the globe.
  • Establishing and own goals and performance metrics for organic social; monitor regularly to understand the effectiveness and make recommendations for continuous improvement.
  • Sharing ongoing strategic recommendations on social platforms and updates based on trends in social listening, the competitive landscape, platform updates, etc.
  • Creating organized, cohesive decks for our markets across the world that clearly demonstrate strategic thinking and generate enthusiasm for the social work.
  • Creating performance reports that present actionable insights.
  • Writing strategically sound briefs to guide creative development.

Preferred Candidate

5 - 7 years of experience
Bachelor’s(Graduate)
English(Reading : Advanced, Writing : Advanced, Speaking : Advanced)

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Hakkımızda

Founded in 1955 as a subsidiary of Koç Holding, Turkey's largest industrial conglomerate and a member of Fortune 500, today Arçelik is a worldwide pro

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Dijital Pazarlama Kıdemli Uzmanı pozisyonu ile ilgili daha detaylı bilgi almak ya da diğer iş fırsatlarını incelemek için aşağıdaki sayfaları inceleyebilirsiniz.

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